HathiTrust Discontinues Google Analytics


June 26, 2023

HathiTrust has used Google Analytics to collect usage data, and some member contacts have had individual access to the HathiTrust’s account to perform analytics work.  However, we are currently switching our analytics platform to Matomo Analytics.  We have discontinued our use of Google Analytics in preparation for Google’s retirement of the product in July 2023.  As of June 8, access to HathiTrust’s Google Analytics account has been suspended for all users and we will share more information about our usage analytics in the near future.